The Washington Post states, "The moment the VMAs ceased to matter might have happened in 2014, when Drake didn't bother appearing to receive his award. HuffPost cited reasons such as a lack of interest (declining attendances and viewership: in 2019 ratings hit an all-time low for the third straight year), lack of musical diversity, lack of celebrity, lack of credibility, and access to music online. The Washington Post and HuffPost stated that the stature of the ceremony had declined by 2019. Since the 2006 ceremony, viewers are able to vote for their favourite videos in all general categories by visiting MTV's website. The statue is now made by New York firm Society Awards. The statue was conceived by Manhattan Design-also designers of the original MTV logo-based on the 1981 "Top of the Hour" animation created by Fred Seibert, produced by Alan Goodman, and produced by Buzz Potamkin at Buzzco Associates. However, in 2017, Chris McCarthy, the president of MTV, stated that the statue would be called a "Moon Person" from then on. The statue given to winners is an astronaut on the moon, one of the earliest representations of MTV, and was colloquially called a "moonman". The 2019 MTV Video Music Awards took place on August 26, 2019, in Newark for the first time. However, the ceremonies have also been hosted in Miami and Las Vegas. The ceremonies are normally held in either New York City or Los Angeles. The first VMA ceremony was held in 1984 at New York City's Radio City Music Hall. The annual VMA ceremony occurs before the end of summer and held either in late August or mid-September, and broadcast live on MTV, along with a "roadblock" simulcast across MTV's sister networks since 2014, which is utilized to maximize the ceremony's ratings. By 2001, the VMA had become a coveted award. Originally conceived as an alternative to the Grammy Awards (in the video category), the annual MTV Video Music Awards ceremony has often been called the " Super Bowl for youth", an acknowledgment of the VMA ceremony's ability to draw millions of youth from teens to 20-somethings each year. We really wanted it to feel Space Age and not too out-of-control sex pot, which I think added with the flared leg and the mock turtleneck.The MTV Video Music Awards (commonly abbreviated as the VMAs) is an award show presented by the cable channel MTV to honour the best in the music video medium. "Doing it in spandex or anything else didn't give the same effect that latex did. But it was what she really thought would be the best look for ," recalls Stanley. She got really overheated when she would have to dance because something like that really traps heat in. "That was the most intense part, keeping her cooled down. ![]() "I knew that that would be really hard for her because, obviously, latex holds in all of your sweat." After the first take, Stanley remembers unzipping Spears' jumpsuit and "literally a bucket of water poured out of it." ![]() "This jumpsuit made me very nervous because it was latex and I knew how much she had to dance," stylist Estee Stanley tells NYLON over the phone. One's plans of having this gorgeous outfit all put together, which really had some style, I felt, were just chucked out the window and we went with a rubber suit basically." Plus, the black shoes that finished her look happened to be what she wore to set that day, since the original (red) pair was rejected. "The night before the shoot, I was informed that Britney had hired a guy who did wardrobe for Michael Jackson to come up with a suit that she was going to wear on the day," says director Nigel Dick. ![]() According to Bustle, the red outfit was one of Spears' top requests for "Oops… I Did It Again." Miley Cyrus even wore her own homage to the catsuit for her "Mother's Daughter" music video in 2019. The iconic ensemble has become a pop culture staple, referenced at Halloween for the past two decades and quite possibly one of the most recognizable looks from a time when music videos were at their peak in the early aughts. ![]() The then-19-year-old pop star was gearing up to drop her sophomore album, an edgier follow up to her debut release ".Baby One More Time." To solidify this new era, the video for her first single - one that would top the Billboard charts and garner its own Grammy nomination - was a risky rendition of a space-age romance between an all-American astronaut and Spears as a Mars-based alien vixen with a penchant for red latex jumpsuits. It was exactly 20 years ago to this day (April 10) when MTV's Making The Video aired a behind-the-scenes episode on filming Britney Spears' "Oops… I Did It Again" music video.
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